New Found bike Glory: Part 3

The Solution: The Plan: The beginning of a business.

Based on the principles discussed in the last 2 posts, I have assembled a new business concept. This new company will take used bike frames and parts from junkyards and build new custom 20 inch bikes out of them. Each bike will be a 1 off piece made from 90% post consumer product, so it will be friendly to the environment and attractive to all ages. There will be an option to custom build your own bike by spec'ing different accessories and paint jobs, most likely fulfilled by an intuitive website. In addition, each bike will be made or re-made, here in America and stick to the original intentions Ignaz Schwinn had for the famous Stingray of the 60's. To customize and to ride. The bikes will be built to enjoy both visually and physically; forming a patina with age as opposed to wearing out.

To sum up the companies values:

~Made in America
~90% Post Consumer Product
~Custom and Personal
~True to original intent of the Schwinn Stingray
to customize
to ride

The idea isn't to be a custom bike shop, like OCC, but to be a bike shop that sells really cool custom bikes at a reasonable price that you won't feel guilty riding around; yet at the same time you can have pride in owning and customize it to reflect who you are and what you enjoy.